So you guys know that Instagram is my favorite social media platform for so many different reasons and because of that reason I am very analytical in managing my account, which sometimes calls for outside resources.  So you’ve heard me rant and rave about Iconosquare, but it’s not the only tool that I use to help me with my Insta-madness.  So today I wanted to talk with you about another small jewel that I’ve found called OnlyPult and give you a comparison of Iconosquare vs OnlyPult, the two accounts that I use,  so you can make an educated decision about which one you’d like to use, if any, in your own business.

Now be forewarned that I am an affiliate of OnlyPult because they offer a referral program and I really do enjoy the tool, but you’ll make your own decision if either of these tools is something that is going to be beneficial to you and your business, so please don’t be influenced by that.

So enough with the talking, let’s get to the review.  Enjoy the next 25 minutes of content and let me know what you think!

Instagram Analytical Tools: Iconosquare vs OnlyPult



Some of the main difference between the two softwares:

1. Scheduling

Iconosquare manages scheduling through their desktop software then sends notifications to post through their IOS app, which limits users who 1) don’t have an apple device, and 2) may not have their phones with them and miss the exact timing to post.

OnlyPult scheduling works a little different. Once posts are schedule through OnlyPult’s dashboard, it’s done. There are no phone notifications, OnlyPult takes care of the work for you!  Now you’ll just have to focus on community management and growing your account.

2. Analytics

Now you heard me say this before, OnlyPult lacks in my opinion tremendously in analytics but I’m a digital marketer so the KPI’s I look for may be a little different than yours, and my needs may be a little more advance than yours, so I wouldn’t let that sway your decision.  If you’re just getting started and need to make a decision for one or the other, or don’t really understand all of those analytics in detail, don’t waste your money on something you won’t use.  The whole reason why I’m showing you these tools, is so you can have options.  This is to be a resource for you and just because I like one over the other doesn’t mean you have to do the same.  Choose what works best for you and your business.

Those are the main two differences I see.  Iconosquare has some time in the industry where I think OnlyPult is a lot newer and will evolve with time.  If you want to try either one of the tools the links to test them out for yourself are below.

If this review was helpful for you, make sure you leave a comment below and let me know so I can keep them coming!

That’s it for now, I’ll see you in the next post!

Sign up for Iconosquare here —>>>

Sign up for OnlyPult here —>>>

***Note, OnlyPult is an affiliate link I will receive a percentage off of my service is you sign up using my link.  By using the link YOU will save 10% off of your first payment to OnlyPult***

Kae Whitaker
Kae Whitaker

Kae is the founder of Kae Whitaker Media Group, a boutique digital marketing firm located in Katy, TX.

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